Information for:

Campus Communicators

Communication Resources

Communicators' Listserv
Communications and Marketing manages a listserv that provides a forum for information sharing among AU's campus communicators. Click here to e-mail a request for a subscription. Subscribers can post messages by sending e-mail to campcom@auburn.edu.

Campus Communicators Group
The Office of Communications and Marketing is committed to offering guidance and information to the many professionals across campus who help shape the University's image. The OCM coordinates bi-monthly meetings where professionals discuss topics relating to higher education communications. The office also maintains the Campus Communicators website and directory of members.

Media Relations
The Office of Communications and Marketing is the liaison between the University and the media. The primary goal is to enhance the image of AU by placing positive stories in local, regional and national publications and broadcasts. Additionally, the office assists administrators and faculty in identifying key messages and creating media strategies for issues relating to the University. Although staff members are qualified to speak to reporters on a number of topics, we prefer to facilitate meetings and/or discussions between the reporter and faculty expert. OCM has developed an online resource to assist experts in making the most of media opportunities.

To submit news releases to the OCM staff for distribution to media, click to https://fp.auburn.edu/ocm/news_routing. AU identification is required to log in, and dean or vice presidential approval is needed before submitting.

OCM tracks stories about the University daily and combines them into a document named AU In the News. Each day's document, which links to the full text of stories relating to Auburn University and higher education, is sent to the president, vice presidents, deans and senior administrators to keep them informed of stories making headlines across Alabama, the Southeast and the nation.

Creative Resources

Printing Procedures
Effective June 5, 2003, Auburn University has in place a list of procedures for all printed material.

Publications Planning
Even with the advancing technology of desktop publishing, taking a project from the "We need." phase to the delivery of a high-quality, printed product takes time. A brochure (two-color; 8-1/2" x 11" flat, folded in thirds; client supplies rough manuscript) can take between six to eight weeks from first meeting to delivery. If you think that is more time than needed, remember we are working on several jobs simultaneously. Once printed, your publication will be in the public's view for quite some time. That is why we emphasize two crucial factors - thinking ahead and careful planning - to make the process for your project significantly more effective and successful.

Please familiarize yourself with the following steps. If you have a project that is ready to go to the printer and does not require the design services of our office, then we request you go to http://www.ocm.auburn.edu/graphicservices/printingprocedures.html for the necessary steps. If you do need design services, contact Kevin Loden at lodenke@auburn.edu or 844-9991 to set up an appointment. At that meeting, we will ask you some questions regarding your project. Before Creative Services takes on a new project, we must have SOLID answers to a number of questions that apply to your particular project. Your answers to these questions will help us determine the time required to do the job and if we can work it into our schedule. We make every effort to take on as many jobs as possible; however if our schedule is full, we will assist the client in finding graphic design help.

Marketing
Communications and Marketing offers a range of marketing services to all Auburn University schools and departments. Every project is unique and receives individual consideration. When beginning a new project or upgrading an existing program, we can help assess your goals and develop a comprehensive marketing strategy to match. Because we work only for Auburn, we can ensure that your marketing will be in line with the university’s initiatives.

Services available include:

Marketing Consulting
Marketing Plans
Market Research
Advertising Placement
Message Delivery
Communication Audits
Evaluation Measures

We can assemble a team of professionals from the creative services group to create, manage and complete your project. To schedule an initial project meeting, contact Camille Barkley at 844-9999 or barklnc@auburn.edu.

Web Development Consulting
Communications and Marketing manages the content for the main Auburn University website, www.auburn.edu, and many other underlying pages. Our staff is involved with all aspects of Web development, including visual design, navigation, planning, production and maintenance. We are available for consultation on school, college or departmental pages. Contact Mike Clardy at 844-9999 for more information.

Broadcast Services
-Live Event Production
-Long format productions for videotape or DVD
-Web camera set up
Contact Jim Jackson at 844-9999 or jacksjw@auburn.edu.

Photography
Photographic Services employs two full-time, professional photographers for campus events. The office also features a full-service studio. Call 844-4560 for information.

Tiger Transit Advertising

McNutt & Company, LLC has been retained to manage the advertising program for Auburn University's Tiger Transit system. Ads may be placed on the inside and the outside of the buses in limited formats. Proceeds from ad sales will benefit the AUBURN SPIRIT FOUNDATION for SCHOLARSHIPS. If you are interested in advertising on the Tiger Transit system, click external client or university department below to get an information sheet containing pricing, availability and terms for the program. Questions? Please call 1-800-501-6750 or 334-501-4807 or email us at: ads@leadershipbycreativity.com.

External Client (PDF)

University Department (PDF)

Last Updated: May 1, 2012