Contact: Mitch Emmons, 334/844-5964 (email@example.com)
David M. Granger, 334/844-9999 (firstname.lastname@example.org)
FEATURES TWO AU COMMERCIALIZATION ACHIEVEMENTS
AUBURN - Two of Auburn Universitys technology transfer commercialization
achievements are featured in the first annual Better World Project field
report, unveiled by the Association of University Technology Managers
during its recent annual meeting in Orlando, Fla.
AUTMs Reports From the Field profiles 100 of the years
top university technology transfer accomplishments selected from throughout
the United States and Canada. The report is part of AUTMs Better
World Project, launched in 2005 to promote public understanding of how
academic research and technology transfer have made quality of life changes
Not only did AUTM profile two of our recent technology transfer
commercialization achievements with feature articles, Auburn also is listed
first among several academic institutions in a mix-and-match
tickler on the publications back cover, said Jan Dowdle Thornton,
director of AUs Office of Technology Transfer. This is excellent
publicity for Auburn research, and it places us with some very high-profile
AU-developed technologies profiled in the report include Food Source Lure,
an environmentally friendly fishing lure, and AU MEDS®, a medication
error reduction technology.
The Food Source Lure resulted from a collaboration of researchers in AUs
College of Human Sciences, the College of Agriculture and the College
The product is made entirely of consumable fish food, and because it contains
no plastic, the lure is safer for the environment than traditional plastic
lures. Moreover, if a lost lure is not eaten by a fish or other aquatic
wildlife, it is biodegradable within about three weeks. The technology
is licensed to the FoodSource Lure Corp. of Birmingham.
AU MEDS, developed in AUs Harrison School of Pharmacy, is being
commercialized by the Lenexa, Kansas-based firm, MedAccuracy. Development
of the technology involved more than 40 years of collaborative research
led by Professor Kenneth Barker of AU's Department of Pharmacy Care Systems.
Barkers collaborators from the department include Associate Research
Professor Elizabeth Flynn and Robert Pearson, who is now retired from
the Harrison School of Pharmacy.
The AU MEDS technology provides hospitals with a proven tool to quickly
and accurately identify and measure medication errors and to significantly
reduce the occurrence of medication errors.
MedAccuracy holds an exclusive license to the technology and oversees
its implementation in hospitals throughout the United States.
AUTMs 2006 Better World Project profiles academic technology transfer
achievements only in the U.S. and Canada. Future editions will include
More information about AUTMs Better World Project can be found at
its web site: www.betterworldproject.net.
For more information about the AU technologies featured in this year's
report, visit the licensee web sites at: www.fslures.com
Auburn University is a preeminent land-grant and comprehensive research
institution with more than 23,000 students and 6,500 faculty and staff.
Ranked among the top 50 public universities nationally, Auburn is Alabamas
largest educational institution, offering more than 230 undergraduate,
graduate and doctoral degree programs.
(Contributed by Mitch Emmons.)
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